Leading Team

Leading team of experts
DIRECTORS

Hakeem Adebiyi / Founding Director

Hakeem is an energetic and dynamic businessman who has achieved rapid career progression. Having earned a degree in Science and Management from Kings College London, Hakeem went on to complete a Masters degree. He moved into the pharmaceutical industry in 1996 and worked with the UKs industry leading outsourcing companies. This enabled him to gain strategic insight into the sales and marketing functions of some of the world’s top blue chip Pharma companies including GSK, Pfizer and Aventis. Hakeem then moved into main stream Pharma where he held a number of senior positions including Sales Director and Commercial Director.

The last 8 years has seen Hakeem using his early experiences to lead teams and implement Key Account Management solutions where appropriate.

Hakeem co founded Hands Associates in 2010 and has been helping organisations train, develop and embed Key Account Management into their organisations.

Hakeem lives in the Cheshire countryside with his wife, daughter and son where he pursues his interests in history, football and riding.

Mal Malick / Director

Mal is a dynamic , creative and an innovative businessman. After having studied law in Manchester he went onto both work and run his own companies in the fiercely competitive markets of Retail, Finance, Law and the Pharmaceutical Industry where he worked with a number of UK’s leading outsourcing companies. This enabled Mal to gain a valuable insight into the sales and marketing strategies of top UK companies , including GSK, Lloreal , Goldshield , Top Man Ltd and RBS, to name a few.

The last 6 Years Mal has been advising and helping in the development of existing and new Business’s .

ASSOCIATES

Ev Penn

With nearly 20 years in the Pharmaceutical Industry , Ev is a highly successful and self-motivated business professional. Demonstrating a wide ranging skill set, he has a proven track record of personal yet productive relationship generated success. With far-reaching experience in Sales, Market Access , Training and Key Account Management, he has an extensive working knowledge of the ever-changing NHS.

Ev is pro-active and innovative, with excellent strategic, analytical and communication skills. He is driven, enthusiastic and always highly pragmatic in his approach.

Sara Cox

Sara is an innovative, forward thinking trainer that helps your delegates learn by seeing, thinking, feeling and doing. With no need to take notes and no powerpoint slides – your delegates will impart all the information they need in their unconscious and conscious brain before they leave the training course. Training is aimed at all learning styles and therefore is interactive, thought provoking and valuable. Not only that, all the techniques your delegates learn are immediately transferable into the workplace – there is nothing more annoying than investing in a training course, that although was a lot of fun – was no use whatsoever in the ” real world!!”

We use experiential learning techniques, coupled with Psychology, interactive and thought provoking discussions, workshops and upfront training – providing a valuable mix of learning styles to suit all delegates. We believe that NLP is a valuable asset in any sales environment if used correctly and effectively.

Steve Johnson

Steve has over 13 years experience within the Pharmaceutical Industry, mostly as a Sales Training Manager and brings a wealth of expertise and knowledge from both a Head Office Marketing perspective and that of a variety of field based roles.

His experiences include the development of ‘workable’ and integrated sales models, working as a pivotal member of the product development team pre-launch of several world-renowned products, responsibility for the implementation of ‘Target Account Selling’ and ‘Co-ordinated Action Teams’ throughout the UK.

Steve’s approach is very supportive and straightforward. Coaching should always be a two way thing and this is how all the PharmaFT field visits should work. To continually review what, when and how we do things, enables us to meet our personal and company needs and ultimately enjoy our respective roles.

Shahida Alam

BA (Hons) Business Administration; MlnstLM Institute of Leadership & Management

Shahida is a highly effective individual bringing over 5 years of training and management experience from the UK. She is experienced across both the private and government sectors in the UAE & UK. She has built her reputation by being customer centric and focuses on, experiential working to deliver ROI markers. A can do attitude, enthusiasm and diligence has enabled her to consistently surpass client’s needs

Shelagh Feeney

BA (Hons) Business Administration; MlnstLM Institute of Leadership & Management

Shahida is a highly effective individual bringing over 5 years of training and management experience from the UK. She is experienced across both the private and government sectors in the UAE & UK. She has built her reputation by being customer centric and focuses on, experiential working to deliver ROI markers. A can do attitude, enthusiasm and diligence has enabled her to consistently surpass client’s needs

Rob Kemp

Rob Kemp has over twenty years experience within FTSE 500 companies. He started his career in the pharmaceutical industry selling in primary and secondary care. He has managed first, second and third line teams as well as operating at board level. Rob has also held positions in Training and Development, including National Training Manager, Head of Performance and Development, and Head of Sales Force Excellence in both large and small organisations including: Pfizer, Bayer, 3M / 3M, Healthcare, Chiron and Chiesi.

Rob has delivered keynote presentations, training and coaching to both large and small groups as well as designing and delivering smaller group interventions. Companies that he has worked with include: IBM, Zurich, Kimberly Clark, Sodexo, GSK, Astra Zeneca and Novartis. In addition, Rob is qualified as a CIPD certified Coach and Mentor

Elanor Kortland

Elanor has a wealth of commercial experience gained in both “Big Pharma” and smaller biotech companies, including in strategic marketing, business development, brand management, sales & sales management, international pricing and market research.

She has developed a reputation for delivering practical solutions with insight and professionalism

Elanor has a B.A. (Hons) and M.A. in Natural Sciences from Cambridge University and an MBA from Ashridge Business School.

Pete Travers

With more than 20 years experience in Sales, Management and Training gained primarily in the pharmaceutical industry, Peter has had the opportunity to work with many of the UK’s leading pharmaceutical companies and has been directly involved in a broad range of CPD initiatives. With an excellent track record of achievement in the design, delivery and development of Competency based Training Programmes Pete now works as an independent development consultant.

Always a strong advocate of CPD, Peter has continued to invest time in his own professional development achieving a number of business and vocational related qualifications along the way; BSc Econ, PGCE, ABPI, DMS, MBA. Peter’s approach to training is highly interactive and engaging and he brings a great deal of experience, enthusiasm and expertise to the development role.

Peter Cheverton

Peter is a founding Director of INSIGHT Marketing and People Ltd, an international training and consultancy firm specialising in Key and Global Account Management. He has developed an international reputation as one of the leading experts in this area, working ‘hands on’ with clients in Europe, North America, and Asia Pacific. He regularly presents the INSIGHT Key Account Management Masterclass worldwide.

Peter works in a wide range of industries and markets, including healthcare, pharmaceuticals, FMCG, retail, packaging, speciality chemicals, financial services, telecommunications, and transport and his current clients include a wide range of blue chip organisations

He is the author of Key Account Management, the seminal work in this important area, and now used as the standard text by several business schools, including the IHM Business School in Sweden. He is also the author of Global Account Management, Key Marketing Skills, Building the Value Machine, and Understanding Brands. His latest book, Understanding the Professional Buyer, is a guide for sales professionals to the significant changes that have occurred in purchasing strategy and tactics in recent years.

Peter holds an M.A. from Cambridge University and he is a visiting Professor at the IHM Business School in Sweden.

PARTNERS